Deep Fried Creative Advertising | CONTRIBUTED
Deep Fried Creative Advertising | CONTRIBUTED

Archived Story

Signage input sought

Published 6:01pm Wednesday, July 9, 2014

The Wayfinding Group, a joint committee with the City of Washington and Deep Fried Creative Advertising, is trying to come up with better eye appeal for Washington’s welcome and location signs around the city.

The new signs will welcome people to Washington as they cross the river from Chocowinity, and drive east from Greenville and west from Belhaven.

Currently, there is a small wooden welcome sign coming from Greenville on U.S. Highway 264, and a brick welcome sign near Food Lion coming from Belhaven.

These new signs not only will welcome people to Washington, but they are also going tell visitors where to go, where to park and provide a walking map of the city.

Artist renderings currently feature a basic color scheme of black and white signs and blue signs with neighborhood markers — like the historic district.

Greenville has similar signs around Uptown and the Vidant Medical Center, along with other areas in town.

These signs would be important to Washington because this city prides itself on welcoming tourists. City officials acknowledge the signs that are erected are less than stellar and need to be updated.

“The signage that we have is inconsistent and we have had a lot of different kinds of signs that the city has made and that NCDOT put up for us,” said John Rodman, Washington’s director of planning and development.

Deep Fried Creative Advertising associates created an electronic survey for the residents of Washington to take. The survey takes no more than 10 minutes and has 10 questions.

It is important for Washington residents to let the Wayfinding Group know which signs best fit the city.

Take the survey and let them know your thoughts at

Residents also have a chance to voice opinions and thoughts on July 22 at the public hearing to discuss the signs at Grace Martin Harwell Senior Center.


Editor's Picks

Pay raise proposal leaves too many questions

On April 5, Gov. Pat McCrory announced his proposal for an average 5-percent pay raise for teachers, as well as larger bonuses across the board, ... Read more

Higher expectations required

It’s time to vote again. Today represents a monumental day in which all citizens can exercise their right to vote. Many don’t. Primaries often have ... Read more