Park Boat Company reps focus on sales and product training

Published 12:30 pm Saturday, January 17, 2015

GRADY-WHITE BOATS | CONTRIBUTED THE SPECIALISTS: (Left to right) Kris Carroll, president of Grady-White Boats, Austin Smithwick, Vic Williams, Daniel Rouse, Hunter Smithwick and Allen Brown pictured at the Grady-White Boats Dealer Conference in December. Smithwick, Rouse and Williams each earned Product Specialist certificates upon completion of the conference.

GRADY-WHITE BOATS | CONTRIBUTED
THE SPECIALISTS: (Left to right) Kris Carroll, president of Grady-White Boats, Austin Smithwick, Vic Williams, Daniel Rouse, Hunter Smithwick and Allen Brown pictured at the Grady-White Boats Dealer Conference in December. Smithwick, Rouse and Williams each earned Product Specialist certificates upon completion of the conference.

From Grady-White Boats

GREENVILLE — Austin Smithwick, Daniel Rouse and Vic Williams of Park Boat Company were awarded a 2015 Product Specialist certificate upon their completion of the 2015 Grady-White Boats Dealer Conference on Dec. 9-11, 2014, in Greenville.The goal of these annual seminars is to help Grady-White sales representatives further refine their detailed product knowledge and enable them to be exceptional sales consultants for Grady-White customers.

The conference opened with dealers from across the world thoroughly inspecting the new and upgraded features on all of the 27 Grady models on display at the Greenville Convention Center and the Grady-White manufacturing facility.  Instruction also included a detailed review of Grady’s complete line up of family sport fishing boats including the company’s newly redesigned 33-foot Express 330 Express Cabin. These combined experiences enable Grady-White sales representatives to better share with customers all the exciting changes for the 2015 model year and the incredible value in every Grady-White.

The seminar continued with presentations given by leaders of Grady’s sales, marketing, and engineering teams. Each presenter explored key sales and marketing specifics, all of which were designed to strategically position sales representatives for a highly successful sales year. In addition to the in-depth look at the new Express 330 and upgrades to all of the 2015 Grady-White product line, topics included an overview of sales and marketing goals and a refresher on the latest technical resources and professional sales tools Grady-White provides its dealers.  Tours of Grady-White’s manufacturing facility were also a part of the conference, and participants attended breakout sessions focused on all aspects of the building and assembly process.

Established in 1959, Grady-White crafts a variety of versatile, high-quality center console, dual console, express cabin, walk-around cuddy cabin and coastal explorer family fishing boats from 18 to 37 feet. Grady-White is a private family-owned company where boats are designed through close customer input and built by craftsmen with a longstanding, sincere focus on exceptional attention to detail.